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Using bulk SMS for your next mobile marketing campaign? Use these 5 hacks and you will reap the gains of using bulk SMS service in Nigeria. There seems to be no better incentive to starting a small business like easy and affordable marketing opportunities. Such opportunities and options have continued to widen as new digital marketing technologies spring up, particularly,  mobile marketing options like sending bulk SMS. The use of bulk SMS service in marketing by small businesses has come to be recognised as one of the most, if not the most affordable way of getting the word out and by so doing bringing the cash in. Yet, many small business owners who rely on the use of bulk SMS for marketing don’t see a corresponding return on their investment as they don’t properly position themselves to effectively reap the gains of this phenomenal communication medium. When next you are considering using  bulk SMS service  to promote your product or service offerings to prospective custome

Businesses all over the world are integrating  bulk SMS services  as an integral digital mechanism of managing their brands and optimising customers’ brand experiences. As competition continues to toughen in business, entrepreneurs and managers are taking brand management more serious than ever. Nigerian businesses, especially small and growing entrepreneurs must not be left out in this trend if they are to benefit from the gains using mobile communication technology in building a strong business brand. A brand is a sum total of subjective and objective experiences a customer has about a particular business. It involves the tangible and intangible elements, including the visual appeal of a business. It is often expressed in relationship and perception. In other words, it is about asking and answering the question: “What do customers think about my business?” Brand experience optimisation is an intentional strategy by businesses to determine, direct and correct customer’s impre

Use these simple examples and bulk SMS templates to craft your own bulk SMS marketing campaign that will produce the desired results. If you are reading this, it is clear you are aware that writing a good bulk SMS marketing copy requires great skills and care. The good news is, it is not that hard. Now that you are ready to craft  bulk SMS marketing  contents that get read and produce desired results high conversion, come with me as I show you simple tips with templates. Specify the Offer:  Check out these two examples of a bulk SMS message and tell me which of them obey this rule: Example 1:   ” Amazing prices at   shopify . com . Almost ending miss this offer at your own risk” Example 2:   “25% of all Italian shoes at  shopify . com  for the next 24 hours only. Use coupon code SH24HRSDEAL at checkout”.   It is clear from the above two examples that example 2 is the best bet for  shopify . com  if they want their bulk SMS campaign to produce results. This is a good illus

If you run a small business, church or school and need an affordable, yet easy-to-use digital marketing tool, then using bulk SMS is your best bet. Use the following mobile Marketing statistics to integrate bulk SMS into your marketing plan and by so doing be on your way to bringing in the cash. #1. 91% of Mobile Phone Owners Use Their Device For SMS (Smart Insight):  This is because interactions via SMS seem to be the easiest and least technical  of all the other digital marketing strategies. No t echnical or IT Skills is needed to read SMS. So start sending bulk  SMS to your prospective customers. #2. 98% Of SMS Messages Are Opened (First and Sullivan, 2011):  When you send an SMS, you’re delivering a message straight to the customers pocket. Over 94% of text messages are read within 5  seconds of being received. If you need an instant response you can  rely on Bulk SMS to deliver. #3. 70% Of Smartphone Users Like To Receive Offers By SMS : So give your customers what they

Your church growth dream can come true faster if you follow these simple tips to integrate bulk SMS in your church growth strategy. The desire of every church is to grow not only in numbers but also spiritually. The growth of every church is connected to so many factors and one of such factors is the ability to communicate the principle of the church with the members effectively and also motivate new members or converts to participate effectively in the activities of the church. Inviting one for a church meeting or for an outreach is one thing and being able to keep them coming for subsequent meetings is another. One must have a very strong and vibrant follow-up team that will constantly keep in touch with both new converts and yet to be saved, visitors. It is true that the most difficult part of God’s creation to lead or instruct humans as their desires differ from one place to another. But it is important to note that there is one underlying desire of every human – and that is t

If you follow these simple rules, you can retain all your customers and keep your business going through integrating bulk SMS service in your customer relationship management strategy. Why Do Businesses Fail? The answer is simple – Lack of customers. Leave all the other factors you see in the business management textbooks. If you have enough customers, you’ll stay in business, period! Yet, as important as acquiring new customers is, customer relationship management experts assert that it is far more important to retain existing ones. A  recent study  by Investpcro shows that it takes five times as much to attract a new customer than to keep an existing one. The first rule of business, therefore, is to retain customers and build loyal relationships with them. Follow these simple guidelines and you will be on your way to retaining your customers, cutting down on your marketing expenses and growing your business through integrating bulk SMS service in your  bulk SMS service pro